Amazon vs Starbucks
88 token-level differences between these two design systems.
Background
#ffffff → #f2f0eb Text
#0f1111 → rgba(0,0,0,0.87) Brand
#ff9900 → #006241 Border
#d5d9d9 → #d6dbde Display font
Amazon Ember → SoDoSans Body size
14px → 16px colors 76 changed
~
bg #ffffff → #f2f0eb ~
surface-soft #f7f8f8 → #f9f9f9 ~
text #0f1111 → rgba(0,0,0,0.87) ~
text-soft #6f7373 → rgba(0,0,0,0.58) ~
brand #ff9900 → #006241 ~
border #d5d9d9 → #d6dbde ~
scrim rgba(15,17,17,0.7) → rgba(0,0,0,0.5) +
bg-white #ffffff +
bg-ceramic #edebe9 +
bg-gold-lightest #faf6ee +
bg-feature #1e3932 +
bg-footer #1e3932 +
bg-cool #f9f9f9 +
brand-accent #00754A +
brand-house #1e3932 +
brand-uplift #2b5148 +
brand-light #d4e9e2 +
brand-consent #008248 +
gold #cba258 +
gold-light #dfc49d +
gold-lightest #faf6ee +
text-faint rgba(0,0,0,0.38) +
text-rewards #33433d +
text-on-dark-soft rgba(255,255,255,0.70) +
on-brand #ffffff +
on-gold #1e3932 +
link #00754A +
link-hover #006241 +
black #000000 +
red #c82014 +
yellow #fbbc05 +
red-tint hsl(4 82% 43% / 5%) +
green-light-tint hsl(160 32% 87% / 33%) +
shadow-card-1 rgba(0,0,0,0.14) +
shadow-card-2 rgba(0,0,0,0.24) +
shadow-frap-1 rgba(0,0,0,0.24) +
shadow-frap-2 rgba(0,0,0,0.14) +
shadow-nav-1 rgba(0,0,0,0.10) +
shadow-nav-2 rgba(0,0,0,0.06) +
shadow-nav-3 rgba(0,0,0,0.07) −
bg-page #eaeded −
surface-strong #f0f2f2 −
surface-yellow #fef8e8 −
masthead #131921 −
masthead-sub #232f3e −
masthead-hover #37475a −
text-strong #0f1111 −
text-link #007185 −
text-link-hover #c45500 −
text-muted #565959 −
text-on-dark-muted #cccccc −
brand-cta-top #ffd814 −
brand-cta-bottom #ffa41c −
brand-cta-border #fcd200 −
brand-cta-hover #f7ca00 −
buy-now #ffa41c −
buy-now-hover #fa8900 −
border-strong #888c8c −
border-input #a6a6a6 −
prime-blue #00a8e1 −
prime-deep #146eb4 −
rating-orange #ffa41c −
rating-empty #d5d9d9 −
price #0f1111 −
price-deal #cc0c39 −
savings #cc0c39 −
warehouse-deal #007600 −
in-stock #007600 −
shipping-soon #b12704 −
shadow-card rgba(0,0,0,0.05) −
shadow-elev rgba(0,0,0,0.15) −
success #007600 −
warning #b66719 −
warning-soft #fff3e0 −
danger #b12704 −
info #007185 typography 4 changed
~
display {"family":"Amazon Ember","size":72} → {"family":"SoDoSans","size":72} ~
h1 {"family":"Amazon Ember","size":40} → {"family":"SoDoSans","size":24} ~
h2 {"family":"Amazon Ember","size":32} → {"family":"SoDoSans","size":24} ~
body {"family":"Amazon Ember","size":14} → {"family":"SoDoSans","size":16} radius 3 changed
~
button 7px → 8px ~
card 8px → 12px ~
pill 9999px → 50px spacing 5 changed
~
xs 2px → 4px ~
sm 4px → 8px ~
md 8px → 16px ~
lg 14px → 32px ~
xl 22px → 48px