Threads vs Amazon
89 token-level differences between these two design systems.
Background
#000000 → #ffffff Text
#ffffff → #0f1111 Brand
#ffffff → #ff9900 Border
rgba(243,245,247,0.15) → #d5d9d9 Display font
Instagram Sans → Amazon Ember Body size
15px → 14px colors 77 changed
~
bg #000000 → #ffffff ~
surface #181818 → #ffffff ~
surface-soft #0a0a0a → #f7f8f8 ~
text #ffffff → #0f1111 ~
text-strong #ffffff → #0f1111 ~
text-muted rgba(243,245,247,0.5) → #565959 ~
text-soft rgba(243,245,247,0.4) → #6f7373 ~
brand #ffffff → #ff9900 ~
border rgba(243,245,247,0.15) → #d5d9d9 ~
border-strong rgba(243,245,247,0.3) → #888c8c ~
success #22c55e → #007600 ~
warning #fab421 → #b66719 ~
danger #fe0169 → #b12704 ~
info #1da1f2 → #007185 +
bg-page #eaeded +
surface-strong #f0f2f2 +
surface-yellow #fef8e8 +
masthead #131921 +
masthead-sub #232f3e +
masthead-hover #37475a +
text-link #007185 +
text-link-hover #c45500 +
text-on-dark #ffffff +
text-on-dark-muted #cccccc +
brand-cta-top #ffd814 +
brand-cta-bottom #ffa41c +
brand-cta-border #fcd200 +
brand-cta-hover #f7ca00 +
buy-now #ffa41c +
buy-now-hover #fa8900 +
border-soft #e7e7e7 +
border-input #a6a6a6 +
prime-blue #00a8e1 +
prime-deep #146eb4 +
rating-orange #ffa41c +
rating-empty #d5d9d9 +
price #0f1111 +
price-deal #cc0c39 +
savings #cc0c39 +
warehouse-deal #007600 +
in-stock #007600 +
shipping-soon #b12704 +
scrim rgba(15,17,17,0.7) +
shadow-card rgba(0,0,0,0.05) +
shadow-elev rgba(0,0,0,0.15) +
warning-soft #fff3e0 −
bg-light #ffffff −
bg-soft #101010 −
bg-deep #000000 −
surface-hover #1f1f1f −
surface-elevated #252525 −
text-body #f5f5f5 −
text-faint rgba(243,245,247,0.3) −
text-on-light #000000 −
text-on-light-muted rgba(0,0,0,0.5) −
text-on-brand #ffffff −
primary-action #ffffff −
primary-action-hover #e0e0e0 −
secondary-action #000000 −
link rgba(243,245,247,0.5) −
link-hover #ffffff −
border-subtle rgba(243,245,247,0.08) −
on-brand #000000 −
on-bg #ffffff −
shadow-color rgba(0,0,0,0.4) −
reply-icon rgba(243,245,247,0.5) −
reply-active #ffffff −
repost-icon rgba(243,245,247,0.5) −
repost-active #22c55e −
like-icon rgba(243,245,247,0.5) −
like-active #fe0169 −
share-icon rgba(243,245,247,0.5) −
thread-line rgba(243,245,247,0.2) −
follow-button-bg #ffffff −
followed-button-bg transparent −
verified-blue #1da1f2 −
notification-dot #fe0169 typography 5 changed
~
display {"family":"Instagram Sans","size":56} → {"family":"Amazon Ember","size":72} ~
h1 {"family":"Instagram Sans","size":40} → {"family":"Amazon Ember","size":40} ~
h2 {"family":"Instagram Sans","size":32} → {"family":"Amazon Ember","size":32} ~
body {"family":"Instagram Sans","size":15} → {"family":"Amazon Ember","size":14} ~
label {"family":"JetBrains Mono","size":12} → {"family":"Monaco","size":11} radius 2 changed
~
button 12px → 7px ~
card 18px → 8px spacing 5 changed
~
xs 4px → 2px ~
sm 8px → 4px ~
md 16px → 8px ~
lg 32px → 14px ~
xl 48px → 22px