Shopify vs Amazon
86 token-level differences between these two design systems.
Background
#000000 → #ffffff Text
#FFFFFF → #0f1111 Brand
#c6f432 → #ff9900 Border
rgba(0,0,0,0.08) → #d5d9d9 Display font
NeueHaasGrotesk → Amazon Ember Body size
18px → 14px colors 74 changed
~
bg #000000 → #ffffff ~
surface #02090A → #ffffff ~
text #FFFFFF → #0f1111 ~
text-muted #A1A1AA → #565959 ~
scrim rgba(0,0,0,0.75) → rgba(15,17,17,0.7) +
bg-page #eaeded +
surface-soft #f7f8f8 +
surface-strong #f0f2f2 +
surface-yellow #fef8e8 +
masthead #131921 +
masthead-sub #232f3e +
masthead-hover #37475a +
text-strong #0f1111 +
text-link #007185 +
text-link-hover #c45500 +
text-soft #6f7373 +
text-on-dark #ffffff +
text-on-dark-muted #cccccc +
brand #ff9900 +
brand-cta-top #ffd814 +
brand-cta-bottom #ffa41c +
brand-cta-border #fcd200 +
brand-cta-hover #f7ca00 +
buy-now #ffa41c +
buy-now-hover #fa8900 +
border #d5d9d9 +
border-strong #888c8c +
border-soft #e7e7e7 +
border-input #a6a6a6 +
prime-blue #00a8e1 +
prime-deep #146eb4 +
rating-orange #ffa41c +
rating-empty #d5d9d9 +
price #0f1111 +
price-deal #cc0c39 +
savings #cc0c39 +
warehouse-deal #007600 +
in-stock #007600 +
shipping-soon #b12704 +
shadow-card rgba(0,0,0,0.05) +
shadow-elev rgba(0,0,0,0.15) +
success #007600 +
warning #b66719 +
warning-soft #fff3e0 +
danger #b12704 +
info #007185 −
bg-deep-teal #02090A −
bg-dark-forest #061A1C −
bg-forest #102620 −
surface-elev #061A1C −
surface-elev-2 #102620 −
border-card #1E2C31 −
border-light #E4E4E7 −
border-shade-30 #D4D4D8 −
brand-white #FFFFFF −
brand-black #000000 −
accent-neon #36F4A4 −
accent-aloe #C1FBD4 −
accent-pistachio #D4F9E0 −
accent-aloe-deep #9BE9B7 −
text-shade-30 #D4D4D8 −
text-shade-50 #71717A −
text-shade-60 #52525B −
text-shade-70 #3F3F46 −
link-muted #9797A2 −
link-sage #9DABAD −
link-lavender #BDBDCA −
link-mint #99B3AD −
on-brand #000000 −
on-accent #000000 −
shadow-card-1 rgba(0,0,0,0.10) −
shadow-card-inset rgba(255,255,255,0.03) −
shadow-modal rgba(0,0,0,0.25) −
ring #36F4A4 typography 5 changed
~
display {"family":"NeueHaasGrotesk","size":72} → {"family":"Amazon Ember","size":72} ~
h1 {"family":"NeueHaasGrotesk","size":70} → {"family":"Amazon Ember","size":40} ~
h2 {"family":"NeueHaasGrotesk","size":55} → {"family":"Amazon Ember","size":32} ~
body {"family":"Inter-Variable","size":18} → {"family":"Amazon Ember","size":14} ~
label {"family":"SFMono-Regular","size":12} → {"family":"Monaco","size":11} radius 2 changed
~
button 12px → 7px ~
card 20px → 8px spacing 5 changed
~
xs 4px → 2px ~
sm 8px → 4px ~
md 16px → 8px ~
lg 32px → 14px ~
xl 40px → 22px