HubSpot vs Starbucks
84 token-level differences between these two design systems.
Background
#fcfcfa → #f2f0eb Text
#33475b → rgba(0,0,0,0.87) Brand
#FF7A59 → #006241 Border
#cbd6e2 → #d6dbde Display font
HubSpot Serif Page Header Human → SoDoSans Body size
17px → 16px colors 71 changed
~
bg #fcfcfa → #f2f0eb ~
text #33475b → rgba(0,0,0,0.87) ~
text-soft #7c98b6 → rgba(0,0,0,0.58) ~
text-faint #cbd6e2 → rgba(0,0,0,0.38) ~
text-on-dark #f5f8fa → #ffffff ~
brand #FF7A59 → #006241 ~
border #cbd6e2 → #d6dbde ~
border-soft #dfe3eb → #e7e7e7 +
bg-ceramic #edebe9 +
bg-gold-lightest #faf6ee +
bg-feature #1e3932 +
bg-footer #1e3932 +
bg-cool #f9f9f9 +
surface-soft #f9f9f9 +
brand-accent #00754A +
brand-house #1e3932 +
brand-uplift #2b5148 +
brand-light #d4e9e2 +
brand-consent #008248 +
gold #cba258 +
gold-light #dfc49d +
gold-lightest #faf6ee +
text-rewards #33433d +
text-on-dark-soft rgba(255,255,255,0.70) +
on-gold #1e3932 +
link #00754A +
link-hover #006241 +
black #000000 +
red #c82014 +
yellow #fbbc05 +
red-tint hsl(4 82% 43% / 5%) +
green-light-tint hsl(160 32% 87% / 33%) +
scrim rgba(0,0,0,0.5) +
shadow-card-1 rgba(0,0,0,0.14) +
shadow-card-2 rgba(0,0,0,0.24) +
shadow-frap-1 rgba(0,0,0,0.24) +
shadow-frap-2 rgba(0,0,0,0.14) +
shadow-nav-1 rgba(0,0,0,0.10) +
shadow-nav-2 rgba(0,0,0,0.06) +
shadow-nav-3 rgba(0,0,0,0.07) −
bg-warm #f8f7f4 −
bg-cream #fef8f3 −
bg-dark #2e3338 −
bg-deep #213343 −
surface-2 #f5f8fa −
surface-3 #eaf0f6 −
surface-orange-soft #fff1ec −
surface-orange-deep #ffe2d6 −
text-strong #1f2d3d −
text-darker #0a1f2f −
text-muted #516f90 −
text-on-orange #ffffff −
text-on-dark-muted #cbd6e2 −
text-on-brand #ffffff −
brand-deep #ff5c35 −
brand-pressed #e54c2a −
brand-soft #ffa18c −
accent #33475b −
accent-teal #00bda5 −
accent-yellow #f5c26b −
accent-purple #6a78d1 −
border-strong #516f90 −
border-on-orange #ffffff66 −
success #00bda5 −
success-bg #d4f1ec −
warning #f5c26b −
warning-bg #fdf3df −
danger #f2545b −
danger-bg #fde2e2 −
info #00a4bd −
info-bg #d4f1f7 typography 5 changed
~
display {"family":"HubSpot Serif Page Header Human","size":88} → {"family":"SoDoSans","size":72} ~
h1 {"family":"HubSpot Serif Page Header Human","size":44} → {"family":"SoDoSans","size":24} ~
h2 {"family":"HubSpot Serif Page Header Human","size":34} → {"family":"SoDoSans","size":24} ~
body {"family":"HubSpot Sans","size":17} → {"family":"SoDoSans","size":16} ~
label {"family":"JetBrains Mono","size":14} → {"family":"Monaco","size":11} radius 3 changed
~
button 6px → 8px ~
card 24px → 12px ~
pill 9999px → 50px spacing 5 changed
~
xs 0px → 4px ~
sm 4px → 8px ~
md 12px → 16px ~
lg 24px → 32px ~
xl 40px → 48px