Amazon vs Webflow
82 token-level differences between these two design systems.
Background
#ffffff → #ffffff Text
#0f1111 → #1d1f2e Brand
#ff9900 → #4353ff Border
#d5d9d9 → #e0e3ec Display font
Amazon Ember → Webflow Sans Body size
14px → 16px colors 71 changed
~
surface #ffffff → #f5f6fa ~
text #0f1111 → #1d1f2e ~
text-strong #0f1111 → #080a12 ~
text-muted #565959 → #4a4d5e ~
text-soft #6f7373 → #7a7d92 ~
text-on-dark-muted #cccccc → #a8acc1 ~
brand #ff9900 → #4353ff ~
border #d5d9d9 → #e0e3ec ~
border-strong #888c8c → #cdd1de ~
border-soft #e7e7e7 → #eef0f5 ~
success #007600 → #22c55e ~
warning #b66719 → #f59e0b ~
danger #b12704 → #ef4444 ~
info #007185 → #4353ff +
bg-soft #f9f9fc +
bg-elev #f5f6fa +
bg-dark #080a12 +
bg-dark-2 #0e1018 +
surface-2 #e6e9f2 +
surface-3 #d8dceb +
surface-dark #11131c +
surface-dark-2 #181b27 +
text-faint #a8acc1 +
text-on-dark-soft #7a7d92 +
text-on-brand #ffffff +
brand-hover #3441cc +
brand-active #2d369e +
brand-deep #1a1f5c +
brand-soft #e8eaff +
accent #a285ff +
accent-soft #e8e3ff +
accent-deep #7a5dd9 +
accent-cyan #22ccff +
accent-cyan-soft #dcf4ff +
border-dark #22253a +
border-dark-strong #33374f +
success-bg #dcfce7 +
warning-bg #fef3c7 +
danger-bg #fee2e2 +
info-bg #e8eaff +
on-brand #ffffff −
bg-page #eaeded −
surface-soft #f7f8f8 −
surface-strong #f0f2f2 −
surface-yellow #fef8e8 −
masthead #131921 −
masthead-sub #232f3e −
masthead-hover #37475a −
text-link #007185 −
text-link-hover #c45500 −
brand-cta-top #ffd814 −
brand-cta-bottom #ffa41c −
brand-cta-border #fcd200 −
brand-cta-hover #f7ca00 −
buy-now #ffa41c −
buy-now-hover #fa8900 −
border-input #a6a6a6 −
prime-blue #00a8e1 −
prime-deep #146eb4 −
rating-orange #ffa41c −
rating-empty #d5d9d9 −
price #0f1111 −
price-deal #cc0c39 −
savings #cc0c39 −
warehouse-deal #007600 −
in-stock #007600 −
shipping-soon #b12704 −
scrim rgba(15,17,17,0.7) −
shadow-card rgba(0,0,0,0.05) −
shadow-elev rgba(0,0,0,0.15) −
warning-soft #fff3e0 typography 5 changed
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display {"family":"Amazon Ember","size":72} → {"family":"Webflow Sans","size":96} ~
h1 {"family":"Amazon Ember","size":40} → {"family":"Webflow Sans","size":56} ~
h2 {"family":"Amazon Ember","size":32} → {"family":"Webflow Sans","size":40} ~
body {"family":"Amazon Ember","size":14} → {"family":"Inter","size":16} ~
label {"family":"Monaco","size":11} → {"family":"JetBrains Mono","size":14} radius 2 changed
~
button 7px → 8px ~
card 8px → 28px spacing 4 changed
~
xs 2px → 0px ~
md 8px → 12px ~
lg 14px → 24px ~
xl 22px → 40px