Amazon vs Character.AI
93 token-level differences between these two design systems.
Background
#ffffff → #f4f4f5 Text
#0f1111 → #26272b Brand
#ff9900 → #9b6cff Border
#d5d9d9 → rgba(38, 39, 43, 0.12) Display font
Amazon Ember → atHauss Body size
14px → 16px colors 80 changed
~
bg #ffffff → #f4f4f5 ~
surface-strong #f0f2f2 → #e4e4e7 ~
text #0f1111 → #26272b ~
text-strong #0f1111 → #0f0f12 ~
text-muted #565959 → #6b6c70 ~
text-soft #6f7373 → #8a8b8f ~
brand #ff9900 → #9b6cff ~
border #d5d9d9 → rgba(38, 39, 43, 0.12) ~
border-strong #888c8c → rgba(38, 39, 43, 0.20) ~
border-soft #e7e7e7 → rgba(38, 39, 43, 0.06) +
bg-soft #fafafa +
bg-elevated #ffffff +
surface-hover #f8f8f9 +
text-medium #3f3f46 +
text-faint #a1a1a6 +
on-brand #fafafa +
on-cta #fafafa +
brand-strong #7e4cff +
brand-deep #5a2ee0 +
brand-soft #ede4ff +
brand-faint #f7f2ff +
brand-glow rgba(155, 108, 255, 0.32) +
cta-bg #202024 +
cta-bg-strong #0f0f12 +
cta-text #fafafa +
social-bg #131316 +
social-bg-hover #202024 +
social-text #fafafa +
link #202024 +
link-hover #9b6cff +
selected-bg #ede4ff +
disabled-bg #e4e4e7 +
disabled-text #a1a1a6 +
border-focus #9b6cff +
border-focus-cta #202024 +
success-bg #dcfce7 +
success-text #15803d +
warning-bg #fef3c7 +
warning-text #854d0e +
danger-bg #fee2e2 +
danger-text #b91c1c +
info-bg #ede4ff +
info-text #5a2ee0 +
shadow-rgb 38, 39, 43 +
shadow-glow 155, 108, 255 −
bg-page #eaeded −
surface-soft #f7f8f8 −
surface-yellow #fef8e8 −
masthead #131921 −
masthead-sub #232f3e −
masthead-hover #37475a −
text-link #007185 −
text-link-hover #c45500 −
text-on-dark #ffffff −
text-on-dark-muted #cccccc −
brand-cta-top #ffd814 −
brand-cta-bottom #ffa41c −
brand-cta-border #fcd200 −
brand-cta-hover #f7ca00 −
buy-now #ffa41c −
buy-now-hover #fa8900 −
border-input #a6a6a6 −
prime-blue #00a8e1 −
prime-deep #146eb4 −
rating-orange #ffa41c −
rating-empty #d5d9d9 −
price #0f1111 −
price-deal #cc0c39 −
savings #cc0c39 −
warehouse-deal #007600 −
in-stock #007600 −
shipping-soon #b12704 −
scrim rgba(15,17,17,0.7) −
shadow-card rgba(0,0,0,0.05) −
shadow-elev rgba(0,0,0,0.15) −
success #007600 −
warning #b66719 −
warning-soft #fff3e0 −
danger #b12704 −
info #007185 typography 5 changed
~
display {"family":"Amazon Ember","size":72} → {"family":"atHauss","size":64} ~
h1 {"family":"Amazon Ember","size":40} → {"family":"atHauss","size":36} ~
h2 {"family":"Amazon Ember","size":32} → {"family":"atHauss","size":28} ~
body {"family":"Amazon Ember","size":14} → {"family":"atHauss","size":16} ~
label {"family":"Monaco","size":11} → {"family":"JetBrains Mono","size":12} radius 3 changed
~
button 7px → 12px ~
card 8px → 16px ~
pill 9999px → 30px spacing 5 changed
~
xs 2px → 1px ~
sm 4px → 2px ~
md 8px → 6px ~
lg 14px → 16px ~
xl 22px → 24px