Amazon vs Bear
76 token-level differences between these two design systems.
Background
#ffffff → #ffffff Text
#0f1111 → #444444 Brand
#ff9900 → #c6f432 Border
#d5d9d9 → #0000001a Display font
Amazon Ember → bearsansheadline Body size
14px → 17px colors 64 changed
~
surface #ffffff → #f4f1ec ~
text #0f1111 → #444444 ~
text-strong #0f1111 → #222222 ~
text-muted #565959 → #7a7a7a ~
text-soft #6f7373 → #999999 ~
border #d5d9d9 → #0000001a ~
border-strong #888c8c → #00000028 ~
border-soft #e7e7e7 → #00000010 ~
scrim rgba(15,17,17,0.7) → rgba(20,18,15,0.50) ~
shadow-card rgba(0,0,0,0.05) → rgba(34,30,15,0.04) ~
shadow-elev rgba(0,0,0,0.15) → rgba(34,30,15,0.08) ~
success #007600 → #3a7b3a ~
warning #b66719 → #a35e0a ~
warning-soft #fff3e0 → #fbf1de ~
danger #b12704 → #dd4c4f ~
info #007185 → #456aa3 +
bg-soft #fafaf8 +
surface-elev #ebe5dc +
surface-paper #fdfbf5 +
text-deepest #111111 +
text-body #5a5a5a +
accent-red #dd4c4f +
accent-red-hover #c43a3d +
accent-red-soft #fce5e5 +
accent-teal #456aa3 +
accent-teal-soft #cbdaee +
accent-teal-hover #34588f +
accent-teal-deep #2c466f +
cta-bg #1a1a1f +
cta-bg-hover #2a2a2f +
cta-text #ffffff +
shadow-screenshot rgba(0,0,0,0.10) +
success-soft #eaf3ea +
danger-soft #fce5e5 +
info-soft #cbdaee −
bg-page #eaeded −
surface-soft #f7f8f8 −
surface-strong #f0f2f2 −
surface-yellow #fef8e8 −
masthead #131921 −
masthead-sub #232f3e −
masthead-hover #37475a −
text-link #007185 −
text-link-hover #c45500 −
text-on-dark #ffffff −
text-on-dark-muted #cccccc −
brand #ff9900 −
brand-cta-top #ffd814 −
brand-cta-bottom #ffa41c −
brand-cta-border #fcd200 −
brand-cta-hover #f7ca00 −
buy-now #ffa41c −
buy-now-hover #fa8900 −
border-input #a6a6a6 −
prime-blue #00a8e1 −
prime-deep #146eb4 −
rating-orange #ffa41c −
rating-empty #d5d9d9 −
price #0f1111 −
price-deal #cc0c39 −
savings #cc0c39 −
warehouse-deal #007600 −
in-stock #007600 −
shipping-soon #b12704 typography 5 changed
~
display {"family":"Amazon Ember","size":72} → {"family":"bearsansheadline","size":51} ~
h1 {"family":"Amazon Ember","size":40} → {"family":"bearsansheadline","size":40} ~
h2 {"family":"Amazon Ember","size":32} → {"family":"bearsansheadline","size":32} ~
body {"family":"Amazon Ember","size":14} → {"family":"bearsans","size":17} ~
label {"family":"Monaco","size":11} → {"family":"SFMono-Regular","size":13} radius 2 changed
~
button 7px → 12px ~
card 8px → 16px spacing 5 changed
~
xs 2px → 4px ~
sm 4px → 8px ~
md 8px → 16px ~
lg 14px → 48px ~
xl 22px → 96px