HubSpot vs Amazon Web Services
82 token-level differences between these two design systems.
Background
#fcfcfa → #ffffff Text
#33475b → #16191f Brand
#FF7A59 → #ff9900 Border
#cbd6e2 → #eaeded Display font
HubSpot Serif Page Header Human → Amazon Ember Body size
17px → 14px colors 70 changed
~
bg #fcfcfa → #ffffff ~
bg-deep #213343 → #232f3e ~
text #33475b → #16191f ~
text-strong #1f2d3d → #0d1116 ~
text-muted #516f90 → #545b64 ~
text-faint #cbd6e2 → #687078 ~
brand #FF7A59 → #ff9900 ~
brand-soft #ffa18c → #fff8eb ~
accent #33475b → #0073bb ~
border #cbd6e2 → #eaeded ~
border-strong #516f90 → #aab7b8 ~
success #00bda5 → #1d8102 ~
success-bg #d4f1ec → #f2f8f0 ~
warning #f5c26b → #8d6708 ~
warning-bg #fdf3df → #fff8eb ~
danger #f2545b → #d13212 ~
danger-bg #fde2e2 → #fdf3f1 ~
info #00a4bd → #0073bb ~
info-bg #d4f1f7 → #f1faff ~
on-brand #ffffff → #000000 +
bg-soft #fafafa +
bg-section #f2f3f3 +
bg-darker #161e2d +
bg-nav-secondary #37475a +
surface-soft #fafafa +
surface-hover #f2f3f3 +
surface-selected #fff8eb +
text-body #16191f +
text-on-deep #ffffff +
text-on-deep-muted #d5dbdb +
brand-hover #ec7211 +
brand-active #d45b07 +
brand-on #000000 +
navy #232f3e +
navy-deep #161e2d +
navy-mid #37475a +
accent-hover #005a92 +
accent-soft #f1faff +
accent-strong #005d8c +
link #0073bb +
link-hover #005a92 +
link-visited #5a3aa3 +
border-subtle #f2f3f3 +
border-input #879596 +
ring-focus #0073bb +
shadow-tile rgba(0,28,36,0.06) +
shadow-elevated rgba(0,28,36,0.20) +
on-accent #ffffff +
on-navy #ffffff −
bg-white #ffffff −
bg-warm #f8f7f4 −
bg-cream #fef8f3 −
bg-dark #2e3338 −
surface-2 #f5f8fa −
surface-3 #eaf0f6 −
surface-orange-soft #fff1ec −
surface-orange-deep #ffe2d6 −
text-darker #0a1f2f −
text-soft #7c98b6 −
text-on-orange #ffffff −
text-on-dark #f5f8fa −
text-on-dark-muted #cbd6e2 −
text-on-brand #ffffff −
brand-deep #ff5c35 −
brand-pressed #e54c2a −
accent-teal #00bda5 −
accent-yellow #f5c26b −
accent-purple #6a78d1 −
border-soft #dfe3eb −
border-on-orange #ffffff66 typography 5 changed
~
display {"family":"HubSpot Serif Page Header Human","size":88} → {"family":"Amazon Ember","size":56} ~
h1 {"family":"HubSpot Serif Page Header Human","size":44} → {"family":"Amazon Ember","size":32} ~
h2 {"family":"HubSpot Serif Page Header Human","size":34} → {"family":"Amazon Ember","size":24} ~
body {"family":"HubSpot Sans","size":17} → {"family":"Amazon Ember","size":14} ~
label {"family":"JetBrains Mono","size":14} → {"family":"Amazon Ember Mono","size":13} radius 2 changed
~
button 6px → 4px ~
card 24px → 8px spacing 5 changed
~
xs 0px → 1px ~
sm 4px → 2px ~
md 12px → 6px ~
lg 24px → 16px ~
xl 40px → 24px