Amazon vs Pinterest
67 token-level differences between these two design systems.
Background
#ffffff → #ffffff Text
#0f1111 → #000000 Brand
#ff9900 → #e60023 Border
#d5d9d9 → #e5e5e0 Display font
Amazon Ember → Pin Sans Body size
14px → 16px colors 55 changed
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text #0f1111 → #000000 ~
text-muted #565959 → #62625b ~
brand #ff9900 → #e60023 ~
border #d5d9d9 → #e5e5e0 ~
border-strong #888c8c → #c8c8c1 ~
border-soft #e7e7e7 → #f6f6f3 ~
success #007600 → #097239 ~
warning #b66719 → #b24700 ~
danger #b12704 → #b60c0c ~
info #007185 → #62625b +
surface-elevated #fbfbf9 +
surface-wash #f6f6f3 +
text-subtle #62625b +
text-faint #91918c +
brand-hover #cc001f +
brand-pressed #b2001b +
on-brand #ffffff +
success-bg #e3f7ec +
warning-bg #ffede0 +
danger-bg #ffebeb +
info-bg #f6f6f3 −
bg-page #eaeded −
surface-soft #f7f8f8 −
surface-strong #f0f2f2 −
surface-yellow #fef8e8 −
masthead #131921 −
masthead-sub #232f3e −
masthead-hover #37475a −
text-strong #0f1111 −
text-link #007185 −
text-link-hover #c45500 −
text-soft #6f7373 −
text-on-dark #ffffff −
text-on-dark-muted #cccccc −
brand-cta-top #ffd814 −
brand-cta-bottom #ffa41c −
brand-cta-border #fcd200 −
brand-cta-hover #f7ca00 −
buy-now #ffa41c −
buy-now-hover #fa8900 −
border-input #a6a6a6 −
prime-blue #00a8e1 −
prime-deep #146eb4 −
rating-orange #ffa41c −
rating-empty #d5d9d9 −
price #0f1111 −
price-deal #cc0c39 −
savings #cc0c39 −
warehouse-deal #007600 −
in-stock #007600 −
shipping-soon #b12704 −
scrim rgba(15,17,17,0.7) −
shadow-card rgba(0,0,0,0.05) −
shadow-elev rgba(0,0,0,0.15) −
warning-soft #fff3e0 typography 5 changed
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display {"family":"Amazon Ember","size":72} → {"family":"Pin Sans","size":72} ~
h1 {"family":"Amazon Ember","size":40} → {"family":"Pin Sans","size":36} ~
h2 {"family":"Amazon Ember","size":32} → {"family":"Pin Sans","size":28} ~
body {"family":"Amazon Ember","size":14} → {"family":"Pin Sans","size":16} ~
label {"family":"Monaco","size":11} → {"family":"SFMono-Regular","size":12} radius 3 changed
~
button 7px → 8px ~
card 8px → 12px ~
pill 9999px → 999px spacing 4 changed
~
xs 2px → 0px ~
md 8px → 12px ~
lg 14px → 24px ~
xl 22px → 32px