Amazon vs Intercom
102 token-level differences between these two design systems.
Background
#ffffff → #faf9f6 Text
#0f1111 → #17100e Brand
#ff9900 → #000ce1 Border
#d5d9d9 → #17100e1a Display font
Amazon Ember → Saans Body size
14px → 16px colors 91 changed
~
bg #ffffff → #faf9f6 ~
text #0f1111 → #17100e ~
text-muted #565959 → #4a443f ~
text-soft #6f7373 → #6b645e ~
text-on-dark #ffffff → #faf9f6 ~
text-on-dark-muted #cccccc → #cbc7bf ~
brand #ff9900 → #000ce1 ~
border #d5d9d9 → #17100e1a ~
border-strong #888c8c → #17100e ~
border-soft #e7e7e7 → #17100e0d ~
success #007600 → #1bb157 ~
warning #b66719 → #fbc916 ~
danger #b12704 → #fd3a57 +
bg-cream #f4f3ec +
bg-cream-light #fbfaf7 +
bg-chalk #f1eee9 +
bg-canvas #e7e3db +
bg-linen #dedbd6 +
bg-clay #d3cec6 +
bg-navy #020917 +
bg-dark #080e1c +
surface-cream #f4f3ec +
text-off-black #111111 +
text-faint #9a938c +
on-brand #ffffff +
brand-light #7a7eef +
brand-lightest #cccef8 +
brand-active #0009a8 +
cta-black #000000 +
cta-near-black #17100e +
accent-pink #ff00af +
accent-pink-light #ff7ad5 +
accent-pink-lightest #ffcbef +
accent-orange #ff5600 +
accent-orange-light #ffa77a +
accent-orange-lightest #ffdccc +
accent-yellow #f6f431 +
accent-yellow-light #faf994 +
accent-yellow-lightest #fdfdd6 +
accent-teal #00edc8 +
accent-teal-light #79f6e2 +
accent-green #00da00 +
accent-green-light #7aec7a +
product-fin #ff5600 +
product-helpdesk #0007cb +
product-operator #441572 +
product-sales #055895 +
product-sales-accent #a3b3ff +
product-ecom #2f6a5e +
product-ecom-accent #e2f947 +
product-voice #5de071 +
product-voice-green #37b54a +
border-on-dark #ffffff33 +
success-dark #128a40 +
success-bg #d7efdc +
warning-dark #6f5502 +
warning-bg #feedaf +
danger-dark #b41d34 +
danger-bg #fed9db −
bg-page #eaeded −
surface-soft #f7f8f8 −
surface-strong #f0f2f2 −
surface-yellow #fef8e8 −
masthead #131921 −
masthead-sub #232f3e −
masthead-hover #37475a −
text-strong #0f1111 −
text-link #007185 −
text-link-hover #c45500 −
brand-cta-top #ffd814 −
brand-cta-bottom #ffa41c −
brand-cta-border #fcd200 −
brand-cta-hover #f7ca00 −
buy-now #ffa41c −
buy-now-hover #fa8900 −
border-input #a6a6a6 −
prime-blue #00a8e1 −
prime-deep #146eb4 −
rating-orange #ffa41c −
rating-empty #d5d9d9 −
price #0f1111 −
price-deal #cc0c39 −
savings #cc0c39 −
warehouse-deal #007600 −
in-stock #007600 −
shipping-soon #b12704 −
scrim rgba(15,17,17,0.7) −
shadow-card rgba(0,0,0,0.05) −
shadow-elev rgba(0,0,0,0.15) −
warning-soft #fff3e0 −
info #007185 typography 5 changed
~
display {"family":"Amazon Ember","size":72} → {"family":"Saans","size":80} ~
h1 {"family":"Amazon Ember","size":40} → {"family":"Saans","size":54} ~
h2 {"family":"Amazon Ember","size":32} → {"family":"Saans","size":40} ~
body {"family":"Amazon Ember","size":14} → {"family":"Saans","size":16} ~
label {"family":"Monaco","size":11} → {"family":"SFMono-Regular","size":13} radius 2 changed
~
button 7px → 6px ~
card 8px → 24px spacing 4 changed
~
xs 2px → 0px ~
md 8px → 12px ~
lg 14px → 32px ~
xl 22px → 64px